Samuel Fine:
The tumblelogging phenomenon is an interesting solution to the major problem
with capital-b Blogging: that humans are intensely diverse and complicated
beings, and consistent long-form articles are both impractical and inadequate
for the type of creative expression toward which most people strive. In
short, I don’t want to write 3 paragraphs about every day of my life, and you
probably don’t want to read it. There are better ways to get the job done,
and tumblelogging is one of them.
Tumblelogs are an attempt to capture the diverse forms of expression that the
web affords; a way to present a reconstructed portrait of our fractured online
personalities. This is definitely a problem that needs to be solved, and the
problem continues to worsen as we are presented with a rapidly-climing number
of ways to put ourselves online. Now that tumblelogging has had an official
name for just under four years, I think it’s been long enough that we
can make some judgements regarding the format’s success.
Tumblelogging’s most obvious win is that it provides a simple way to share
whatever happens to be on your mind at a given moment, with no concern for
editing or choosing the appropriate service or anything like that — as
Jason Kottke said, A tumblelog is a
quick and dirty stream of consciousness, a bit like a remaindered links style
linklog but with more than just links.
For services like Tumblr and Soup,
the user need only choose the type of entry (image, quote, link…) and drop in
one or two pieces of information.
But there’s always a downside. I’m not the sort that cries about the loss of
some likely-imagined higher level of Quality that was part of restricting
self-expression to those with more money and technical knowledge; instead, I’m
primarily concerned with the increased volume of output that tumblelogs
encourage. I don’t necessarily see this as a fault, but I do feel that it
means current tumblelog implementations have served to worsen the problem of
the reconstructed portrait I mentioned above.
I’ll grant that this may not be a fatal flaw — at least for the moment — but I
see potential for the idea to be more than the current ‘post it all here!’
approach. I see tumblelogs being something more like
Phil Gyford’s technique of publishing
content on a variety of dedicated services, then pulling it all back together
to show what was done on a certain day.
But more importantly, I prefer the curated approach. While this
reduces the immediacy and freedom, it’s also a mindset that encourages the user
to spread meaning. Casual sharing is better done with bookmarks and favorites,
where the effort needed is equal to one’s interest.
There’s value in being able to click a few times and share anything at all;
there’s more value in sharing stuff that matters.